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DHL:
One Like One Light
Client
DHL
Content Type
Video
Content Category
Logistics
DHL e-Commerce wanted to ensure that while the world focused on B40 communities, SMEs weren’t left behind. To highlight this, we developed the One Like, One Light campaign, built on the idea that small actions can create a big impact.
Lighting
the Way
Through a compelling video, DHL launched its 2022 CSR initiatives, reinforcing its commitment to supporting small businesses. The campaign resonated deeply, driving engagement and awareness for SME support.
Its success was recognized when DHL won Gold at the Marketing Excellence Awards 2022 in the CSR category. This achievement showcased the brand’s dedication to meaningful corporate social responsibility and the power of purpose-driven storytelling.
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