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Hello Fresh:
Open Door ft. Mélissa Bédard
Client
Hello Fresh
Content Type
Photo & Video
Content Category
Food, Ecommerce, Subscription, Wellness, Nutrition
In collaboration with HelloFresh Quebec, we created the Open Door campaign, featuring singer and artist Melissa Bédard.
They say food tastes better when you eat it with family...
The campaign followed Melissa as she welcomed the convenience of HelloFresh into her home Through her authentic and relatable approach, Open Door emphasized how HelloFresh inspires creativity in the kitchen while saving time.


The campaign resonated with viewers, building a stronger connection to the brand and encouraging more people to discover the ease of HelloFresh’s meal kits.




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